Yes, Off-Page SEO, especially building high-quality backlinks, remains a critical factor in SEO success. It’s about fine-tuning the elements on your website to speak the language of search engine algorithms. Now that you know these 13 key product page optimisation strategies, you’re well on your way to increasing traffic to your online store. To encourage users to leave product reviews, keep things simple! Track SEO performance with paid or free key word and website monitoring tools.
On-Page SEO in 2025
Even though Google says that it’s okay to use AI content, they’re also well-known for flipping their stance at any moment. Your goal is to show Google that your content is written by trustworthy and experienced experts who know what they’re talking about. Think of E.E.A.T as a set of quality criteria that Google uses to assess your content’s quality, reliability and trustworthiness. Ensure that you have timestamps on your pages the reflect when the content was last updated. This means that Google (and your readers) cares about how up-to-date your content is. Just run your content through a tool like Grammarly before publishing to catch all those simple mistakes.
Additionally, the more links that a page or a blog post receives, the more Google will view it as something of “high value”. Examples of title tag modifiers are “best”, “review”, “free”, “ultimate” and “guide”. By adding title tag modifiers you increase the possibilities of ranking for long-tail keywords. Just simply search for a competitive keyword and you’ll find that the top-ranking pages all have the exact keyword in their title tags. On-page, also known as on-site, SEO mostly focuses on optimizing the content in the main HTML tags of a page that search engines read to interpret content. Actually, not all pages without internal links are problematic.
Don’t want to come up with blog titles or keyword targets on your own? Add our content strategy services onto any order and we will strategize for you. With our findings we create relevant and engaging content, for the right keywords, that your audience is searching for and bound to love.
Having little to no internal linking on your pages negatively impacts the user’s ability to access content on your site that is valuable to them. And if they can’t access it, that directly affects your conversion rate. PageSpeed Insights will provide you with customized recommendations for speeding up your site. You can also follow some best practices for page speed, like compressing images, eliminating unnecessary website code, and more. That said, it’s an on-page SEO basic practice to include your target keyword in your URLs.
On-Page makes it easy to rank on Google, you’ll wonder how you ever did without it. Enterprise plan features up to 2000 Stealth AI articles and the full On-Page optimization suite. The ultimate agency plan features up to 1000 Stealth AI articles and the full On-Page optimization suite. The best all around plan features up to 150 Stealth AI articles and the full On-Page optimization suite. While most tools will tell you what the competition is doing…
Optimize the images
We hope you enjoyed this guide on on-page SEO vs technical SEO. Join millions of self-starters in getting business resources, tips, and inspiring stories in your inbox. By combining both strategies, businesses can create a strong SEO foundation for long-term success. Unlike Answer the Public, with crazy charts and images of some bearded dude, the questions are laid out in a simple table. Either way, glossaries are an AWESOME way to find new keyword ideas. And if your site publishes better content than your SEO Anomaly competitors, there’s a really good chance these peeps will link to you too.
- On-page SEO involves optimizing various elements such as title tags, meta descriptions, header tags, and content to improve search engine rankings.
- You will probably come across other types or subdisciplines of SEO, such as technical SEO, local SEO, multilingual SEO, etc.
- If Google saw your title said “How to Change a Tire” but your page just listed different types of tires, they wouldn’t rank your page for that keyword.
- These are headlines and subsection titles that break up and label the text on your page.
- This is about ensuring the images on your webpage can be understood when someone can’t view an image and by search engines.
This makes the H2 tag useful because it contributes towards creating a good on-page user experience. So instead of only using one specific keyword in your content, you can make use of or add keywords that are similar. One thing you really want to avoid doing is “keyword stuffing” – the process of stuffing a page with the same keyword in an attempt to manipulate a website’s search rankings.
Those automatically generated pages can’t be customized at all – no unique title tag, meta description, or content. So, once again, you’re left with a bunch of thin pages offering minimal value to shoppers. However, tags are useful for categorizing blog posts – so if you blog about a range of topics, this isn’t an ideal solution.
